CMN's Market Manager Delivers ABC's "The Bachelor" to Loreto Bay

May 17, 2005— VICTORIA, May 17 /PRNewswire/ - When ABC chose Loreto Bay as the setting for the season finale of its popular reality TV show "The Bachelor", Convergent Media Network's CRM3 Market Manager and WebforTV technologies were the tools used, behind the scenes, to bring the show's spectacular locale to viewers on the web, and to direct viewers to the show.

"We have a powerful way of delivering directly to targeted lists of audiences with CRM3 Market Manager. Our ability to showcase this event, and direct viewers to the show, made CRM3 a natural choice for the organizers, who wanted a high profile presence on the Net, to drive the ratings", stated Tim Vasko: CEO of Convergent Media Network (CMN).

CMN is the parent technology company that developed CRM3.

The Loreto Bay Company is a multinational developer that is building a seaside resort town on the Sea of Cortez, in Baja California Sur, Mexico. "The Bachelor" needed a spectacular, romantic setting, and Loreto Bay fit the need perfectly.

CRM3 is the technology behind this multi-billion dollar, ten year project, planned to include 6,000 single family homes, hotels, beach clubs and golf courses.

"We've worked with Loreto Bay from day one to help support their business model. This is an exciting project. ABC and "The Bachelor" demonstrate that the world is becoming aware of this exceptional spot and the Loreto project." says Vasko. "We're very pleased to be part of the support that is driving the success of Loreto Bay."

The final episode of "The Bachelor", where Charlie revealed his final selection, aired May 16th on ABC.

Loreto Bay Vacations and Homes can be viewed anytime at their web address: www.loretobay.com

For more information about CRM3 Market Manager & WebforTV please visit: www.theconvergent.com or contact info@crm3.com .

Marci Zoretich Director of Communications Tel: 250-386-4266 ext. 235 Fax: 250-386-4267 www.theconvergent.com